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UX/UI Design

T&H CX > CUSTOMER EXPERIENCE AGENCY > ACTIVATION > UX UI design

Design digital experiences that are intuitive, engaging and effective — combining user insight with creative execution to drive results

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The Foundation for Usability

Customers don’t just compare your digital experience to your competitors — they compare it to the best digital experiences they’ve ever had.

UX/UI design ensures your products, websites and apps are easy to use, visually engaging and aligned with your brand. By bringing together customer insight, interaction design and creative execution, we create digital experiences that convert, retain and delight.

Why It Matters

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Without strong UX/UI design, organisations often face:

  • High bounce rates and abandoned journeys

  • Interfaces that look good but confuse customers

  • Inconsistent experiences across devices or platforms

  • Designs that fail to reflect the brand’s value proposition

  • Missed opportunities to optimise conversion and engagement

Strong UX/UI design turns digital channels into growth drivers, not barriers.

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A trusted partner to Australia’s leading customer-obsessed brands

 

What We Deliver

UX Research & Discovery

Customer research, usability testing and journey analysis to inform design decisions.

Wireframes & Prototypes

Rapid prototyping to visualise journeys and validate ideas before build.

UI Design

Pixel-perfect design that reflects your brand and ensures usability across devices.

Design Systems

Scalable component libraries and style guides for consistent delivery.

Our Approach

1. Discover

Research user needs, behaviours and pain points.

2. Design

Develop UX flows, wireframes and prototypes.

3. Deliver

Create UI designs, design systems and handover for build.

Our Difference

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Many design projects stop at aesthetics. We go further.

Our UX/UI work is insight-led, ensuring every design choice is grounded in customer behaviour and commercial goals. We blend creative design with rigorous usability testing, so what we deliver is not only beautiful, but effective. With senior experience across industries, we know how to design digital experiences that make an impact.

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The Value You’ll Gain

  • A clear understanding of user needs to inform design decisions

  • Frictionless journeys that reduce drop-offs and improve conversion

  • Consistent, brand-aligned interfaces across digital channels

  • Scalable design systems that future-proof development

  • Digital experiences that increase engagement and loyalty

Types of Engagements

Design Sprints

Fast, collaborative sessions to prototype and test ideas in days.

Defined Scope Projects

End-to-end UX/UI design for products, websites or apps.

Embedded

Ongoing design partnership, keeping digital experiences fresh and optimised.

When to Choose This Service

  • Your digital channels have high bounce or abandonment rates

  • Customers find your interfaces confusing or inconsistent

  • Your brand identity isn’t well reflected in digital channels

  • You’re launching a new product, website or app

  • You want to optimise conversion and engagement at key touchpoints

FAQ’S

UX (user experience) is about usability, flow and interactions. UI (user interface) is about visual design and look-and-feel. Together, they create seamless digital experiences.

Yes. We use usability testing, prototypes and feedback loops to validate designs before development.

Typically 6–10 weeks depending on scope, complexity and research required.

Yes. We develop scalable libraries and style guides to ensure consistency across digital products.

Absolutely. We often start with UX audits to diagnose pain points and redesign for performance.

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Tortoise & Hare
Customer Experience Agency

27 - 29 Watt St, Newcastle,
NSW, 2300, Australia
+61 (02) 8667 5310

© 2025 Tortoise & Hare. Tortoise & Hare is a registered trademark and business name of Australian Marketing Initiatives Pty Ltd (ABN 60‍ 169‍ 071‍ 783‍)